{"id":820,"date":"2016-04-05T23:51:30","date_gmt":"2016-04-05T21:51:30","guid":{"rendered":"https:\/\/kbyte.snowpenguin.org\/blog\/?p=820"},"modified":"2020-10-01T16:56:20","modified_gmt":"2020-10-01T14:56:20","slug":"how-to-add-adsense-banners-with-tag-manager","status":"publish","type":"post","link":"https:\/\/kbyte.snowpenguin.org\/blog\/en\/2016\/04\/05\/how-to-add-adsense-banners-with-tag-manager\/","title":{"rendered":"How to add AdSense banners with Tag Manager"},"content":{"rendered":"\n<p>The web developer and the digital marketing manager are used to clash about how to implement new adv campaigns, remarketing and analytics events. The <a href=\"https:\/\/www.google.com\/intl\/it\/tagmanager\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Google Tag Manager<\/a> (or an alternative tag management system) has brought peace between these two worlds.<\/p>\n\n\n\n<p>Suppose we have a simple WordPress blog where we want to add an AdSense skyscraper adv in the sidebar without having to modify the theme or add the whole adv code into a text widget.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>What are the main advantages of using the Tag Server? The digital marketing manager doesn&#8217;t need any wordpress account to do his work and he can choose which advs he want to display on each page, article, category, etc&#8230;<\/p>\n\n\n\n<p>If your theme haven&#8217;t any container for your adv, you can add a text widget with the target div where we will put our banners.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kbyte.snowpenguin.org\/blog\/2016\/05\/04\/banner-adsense-google-tag-manager\/adsensewptag\/\" rel=\"attachment wp-att-673\"><img loading=\"lazy\" decoding=\"async\" width=\"441\" height=\"556\" src=\"http:\/\/kbyte.snowpenguin.org\/blog\/wp-content\/uploads\/2016\/05\/adsensewptag.jpg\" alt=\"adsensewptag\" class=\"wp-image-673\" srcset=\"https:\/\/kbyte.snowpenguin.org\/blog\/wp-content\/uploads\/2016\/05\/adsensewptag.jpg 441w, https:\/\/kbyte.snowpenguin.org\/blog\/wp-content\/uploads\/2016\/05\/adsensewptag-238x300.jpg 238w\" sizes=\"(max-width: 441px) 100vw, 441px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Tag Manager must be installed in your website, you can add the code provided by Google in your theme or you can use one of the <a href=\"https:\/\/www.wordpress.org\/plugins\/search.php?q=tag+manager\" target=\"_blank\" rel=\"noopener noreferrer\">related plugins<\/a>.<\/p>\n\n\n\n<p>At the moment Tag Manger doesn&#8217;t support AdSense natively, but we can add a \u201cCustom HTML Tag\u201d where we will inject the adv code with jquery (you don&#8217;t need to install jquery in your site, tag manager integrate a limited version of the library).<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"http:\/\/kbyte.snowpenguin.org\/blog\/?attachment_id=682\" rel=\"attachment wp-att-675\"><img loading=\"lazy\" decoding=\"async\" width=\"967\" height=\"644\" src=\"http:\/\/kbyte.snowpenguin.org\/blog\/wp-content\/uploads\/2016\/05\/adsensetag-1.jpg\" alt=\"Aggiunta di un custom tag per AdSense\" class=\"wp-image-682\" srcset=\"https:\/\/kbyte.snowpenguin.org\/blog\/wp-content\/uploads\/2016\/05\/adsensetag-1.jpg 967w, https:\/\/kbyte.snowpenguin.org\/blog\/wp-content\/uploads\/2016\/05\/adsensetag-1-300x200.jpg 300w, https:\/\/kbyte.snowpenguin.org\/blog\/wp-content\/uploads\/2016\/05\/adsensetag-1-768x511.jpg 768w\" sizes=\"(max-width: 967px) 100vw, 967px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>If you want cut and paste the code, just read below:<\/p>\n\n\n<div class=\"wp-block-syntaxhighlighter-code \"><pre class=\"brush: plain; title: ; notranslate\" title=\"\">\n&amp;lt;script async src=&quot;\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js&quot;&gt;&amp;lt;\/script&gt;\n&amp;lt;script&gt; jQuery(function() {\n    if (jQuery('#sidebar_adv_skyscraper').length &gt; 0) {\n        jQuery('#sidebar_adv_skyscraper')\n            .append('&amp;lt;ins class=&quot;adsbygoogle&quot; style=&quot;display:inline-block;width:160px;height:600px&quot; data-ad-client=&quot;ca-pub-xxxxxx&quot; data-ad-slot=&quot;xxxxxx&quot;&gt;&amp;lt;\/ins&gt;');\n    }\n    (adsbygoogle = window.adsbygoogle || &#x5B;]).push({});\n}); &amp;lt;\/script&gt;\n<\/pre><\/div>\n\n\n<p>In this example we used the container &#8220;sidebar_adv_skyscraper&#8221;, but you can place your advs where you want.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The web developer and the digital marketing manager are used to clash about how to implement new adv campaigns, remarketing and analytics events. The Google Tag Manager (or an alternative tag management system) has brought peace between these two worlds. Suppose we have a simple WordPress blog where we want to add an AdSense skyscraper [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[176],"tags":[78,79,76,77,80],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to add AdSense banners with Tag Manager<\/title>\n<meta name=\"description\" content=\"The web developer and the digital marketing manager are used to clash about how to implement new adv campaigns, remarketing and analytics events. The Google Tag Manager (or an alternative tag management system) has brought peace between these two worlds\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kbyte.snowpenguin.org\/blog\/en\/2016\/04\/05\/how-to-add-adsense-banners-with-tag-manager\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to add AdSense banners with Tag Manager\" \/>\n<meta property=\"og:description\" content=\"The web developer and the digital marketing manager are used to clash about how to implement new adv campaigns, remarketing and analytics events. The Google Tag Manager (or an alternative tag management system) has brought peace between these two worlds\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kbyte.snowpenguin.org\/blog\/en\/2016\/04\/05\/how-to-add-adsense-banners-with-tag-manager\/\" \/>\n<meta property=\"og:site_name\" content=\"Kbyte@Snowpenguin\" \/>\n<meta property=\"article:published_time\" content=\"2016-04-05T21:51:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-01T14:56:20+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/kbyte.snowpenguin.org\/blog\/wp-content\/uploads\/2016\/05\/adsensewptag.jpg\" \/>\n<meta name=\"author\" content=\"Kbyte\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@kbytesys\" \/>\n<meta name=\"twitter:site\" content=\"@kbytesys\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kbyte\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/kbyte.snowpenguin.org\/blog\/en\/2016\/04\/05\/how-to-add-adsense-banners-with-tag-manager\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/kbyte.snowpenguin.org\/blog\/en\/2016\/04\/05\/how-to-add-adsense-banners-with-tag-manager\/\"},\"author\":{\"name\":\"Kbyte\",\"@id\":\"https:\/\/kbyte.snowpenguin.org\/blog\/#\/schema\/person\/f3113c5247622ffcdd4e830ed842a7e4\"},\"headline\":\"How to add AdSense banners with Tag Manager\",\"datePublished\":\"2016-04-05T21:51:30+00:00\",\"dateModified\":\"2020-10-01T14:56:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/kbyte.snowpenguin.org\/blog\/en\/2016\/04\/05\/how-to-add-adsense-banners-with-tag-manager\/\"},\"wordCount\":249,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/kbyte.snowpenguin.org\/blog\/#\/schema\/person\/f3113c5247622ffcdd4e830ed842a7e4\"},\"image\":{\"@id\":\"https:\/\/kbyte.snowpenguin.org\/blog\/en\/2016\/04\/05\/how-to-add-adsense-banners-with-tag-manager\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/kbyte.snowpenguin.org\/blog\/wp-content\/uploads\/2016\/05\/adsensewptag.jpg\",\"keywords\":[\"adsense\",\"banner\",\"tag manager\",\"tagmanager\",\"wordpress\"],\"articleSection\":[\"Articles\"],\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/kbyte.snowpenguin.org\/blog\/en\/2016\/04\/05\/how-to-add-adsense-banners-with-tag-manager\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/kbyte.snowpenguin.org\/blog\/en\/2016\/04\/05\/how-to-add-adsense-banners-with-tag-manager\/\",\"url\":\"https:\/\/kbyte.snowpenguin.org\/blog\/en\/2016\/04\/05\/how-to-add-adsense-banners-with-tag-manager\/\",\"name\":\"How to add AdSense banners with Tag Manager\",\"isPartOf\":{\"@id\":\"https:\/\/kbyte.snowpenguin.org\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/kbyte.snowpenguin.org\/blog\/en\/2016\/04\/05\/how-to-add-adsense-banners-with-tag-manager\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/kbyte.snowpenguin.org\/blog\/en\/2016\/04\/05\/how-to-add-adsense-banners-with-tag-manager\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/kbyte.snowpenguin.org\/blog\/wp-content\/uploads\/2016\/05\/adsensewptag.jpg\",\"datePublished\":\"2016-04-05T21:51:30+00:00\",\"dateModified\":\"2020-10-01T14:56:20+00:00\",\"description\":\"The web developer and the digital marketing manager are used to clash about how to implement new adv campaigns, remarketing and analytics events. 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